Collaboration and Creativity

Collaboration and Creativity

col·lab·o·rate

intransitive verb \kə-ˈla-bə-ˌrāt\

col·lab·o·rat·edcol·lab·o·rat·ing

Definition of COLLABORATE

1: to work jointly with others or together especially in an intellectual endeavor
2: to cooperate with or willingly assist an enemy of one’s country and especially an occupying force
3: to cooperate with an agency or instrumentality with which one is not immediately connected

Back in January, I was watching fly-fishing videos and thought I should be making these videos. Little did I know that those moments spent procrastinating would lead to series of ideas that would actually make that happen.

The interesting part of this story is the collaboration and creativity that took place to make this happen. I was able to bring four companies together to share in a common goal.  That mutually benefited everyone involved.

Through the combined efforts of B.G. Photography, Rise Fishing Co., Hawke & Co. and myself, we were able to produce two videos at a lower cost. One for Rise focusing more on the fishing and gear and another for Hawke showcasing their jackets. The video posted is the Hawke version.

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